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Grassroots Marketing For The Restaurant Industry, by Adam Barringer
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Grassroots Marketing For The Restaurant Industry is a must read for all restaurant owners and managers who want to learn effective methods to build sales! The strategies discussed in this book are being utilized by nationally recognized restaurant chains, franchise restaurants and successful mom & pop ventures!
- Sales Rank: #2469701 in Books
- Published on: 2002-03-29
- Original language: English
- Number of items: 1
- Dimensions: 9.00" h x .32" w x 6.00" l, .44 pounds
- Binding: Paperback
- 126 pages
About the Author
Adam Barringer has worked with Outback Steakhouse, Bennigan's and The Melting Pot Restaurant Franchise. He recently graduated from JIU with his Masters in Business Administration. Adam currently lives in Lakeland, Florida, near Tampa.
Most helpful customer reviews
18 of 19 people found the following review helpful.
Restaurant Marketing
By A Customer
There are few books that exist on the subject of restaurant marketing. This one offers some broad suggestions and I respect the background and experience of the author. However, I felt it was missing specific actionable advice and was also light on content with under 100 pages of written content.
For additional restaurant marketing resources and book recommendations, visit [...] The site offers complimentary restaurant marketing articles, marketing resources, case studies and restaurant marketing book recommendations.
3 of 9 people found the following review helpful.
I think the Author is very cocky and concieted
By Steveo
This book Isn't any good at all.He thinks he knows everything but yet knows nothing. He makes everyone do his dirty work and jobs for him... I wouldn't recommend anyone buying this book at all... I could find alot more things to do with the pages of this book than just read it, then wipe my rear end with the pages... This book should be taken off the shelves of every book store in America, Mexico.
0 of 0 people found the following review helpful.
The two bad reviews for this book sound like the reviewers have ...
By DogsAreGreat
The two bad reviews for this book sound like the reviewers have a personal issue with the author, and are not reviewing the book at all. The author is the owner of two successful restaurants, and gives his insight on what is needed to become successful.
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